New Frontiers in Digital Entertainment and Internet Marketing

Posted on January 16, 2009

As you may have noticed: We are now in the midst of a huge evolutional change in digital entertainment and Internet marketing–but this is only the beginning.

Advertising companies are no longer pulling in the same revenue from traditional media like magazines and newspapers that they once were, and are now allocating more of their future budgets towards other avenues. Furthermore, it appears that news in paper form is on its way to the extinction list like an ill-evolved DoDo bird, while Internet bandwidth continues to increase, drawing an increasing number of web publishers and consumers.

With this increase in bandwidth, video streaming is also becoming more ubiquitous and changing the way television content is being syndicated. No longer do you need hide in the shadows (and quite possibly breaking the law) streaming video or downloading movies, as so many larger networks now post more of their content online for free. Also, companies like Netflix and the iTunes Store make it so much easier to download movies to your computer or stream into your living room entertainment center, via services like Tivo or Xbox 360.

The most interesting thing about this expansion of video streaming and online communities is that it now allows talented individuals, who never had an outlet for their content before, a voice to be heard with. Plus you can make it a career, with sites like youtube and metacafe that will pay media producers a portion of advertising revenue if your content draws a decent sized audience.

The flood gates are opening…lets ride the wave!

Interested in reading more? Check out this New York Time article, and be sure to check back with our blog as we explore new frontiers in digital entertainment and Internet marketing.

Tags: , , , , , , ,

Leave a Reply